In 1969, a 19-year-old Mo Siegel started picking wild Colorado herbs for his own tea; 15 years later, he sold Celestial Seasonings to Kraft for $30 million
When he was 19 years old, Mo Siegel gathered wild Colorado herbs from the Rocky Mountains and blended his own tea. He then started a business named Celestial Seasonings based on his early experiments. Siegel’s company attracted the interest of Kraft Inc., which eventually acquired it for more than $30 million. According to Celestial Seasonings’ … Read more
